Review: Marketing Magic Dashboards for Easy Content Creation
Jul 28, 2023Check out Marketing Magic and see if you agree that it's a must-have for digital business owners, especially solopreneurs.
TL;DR Marketing Magic is an AI-powered business growth tool that helps small business owners grow their brands, not their to-do lists. Think of it as a digital marketing dashboard to use on a regular basis to implement your cohesive marketing strategy. It's your home base where the content created there can be used effectively on various channels and different platforms.
It's currently priced at $297 Lifetime, going up to $297 Annually on 08-01-23.
Links to Learn About Marketing Magic by Menekse Stewart
Marketing Magic - Sales Page (the full scoop)
Marketing Magic - On-Demand Demo (sign up and watch right now, only 14 mins)
Transcript Magic Behind the Scenes (brand new feature of Marketing Magic!!)
Marketing Magic - Last Chance for Lifetime (07-31-23 live stream demo and Q&A)
Back in May, in my daily skipping through the entrepreneurial internet, I discovered a new tool that just ... well, it blew me away right out of the gate.
It had one of those super long sales pages that you see sometimes and say, "Oh, come on, nobody's gonna' read that whole thing!"
BUT I DID.
Because I knew right away that this new thing was solving a HUGE pain point, not only of mine but of most people that I know in the digital marketing space.
(And you don't have to consider yourself a digital marketer like I do - to DO digital marketing. You market your coaching, service, course, membership, blog, etc. on the internet every day, right? Viola! 🪄✨ You're a marketer!)
- I guess you know by the title of this post that I'm talking about Marketing Magic by Menekse Stewart :)
The Struggle of Heart-Centered Marketers: Do We Use AI and If So, How?
Like you, for the last 6-8 months, I've been struggling with the concept of how and when to use AI in my business.
There are many questions we ask ourselves:
- Isn't AI content cheating? Stealing? Inauthentic?
- Will it even sound like me or like some robot voice?
- Is the free AI stuff (OpenAI, ChatGPT) even usable or do I need a paid solution?
- Who do I trust to lead me in good directions with this?
And that's why I read the whole sales page for Marketing Magic from top to bottom:
Because Menekse instilled trust that she'd built a tool for our specific needs that we'd feel comfortable using.
Because it won't even generate anything until we analyze and input our unique brand voice.
Because it includes the "A to Z" of things we use to market our businesses and makes then simple, easy, and repeatable.
Because we keep our content in our own hands instead of feeding it to the AI machines that are out of our control.
WATCH: The Best Way to Learn About Marketing Magic
But I'm gonna' be honest: Marketing Magic is not one of those tools that easy to explain in words in a blog post. But I'm going to do my best.
I'm also going to invite you right off the bat to just see it in action for yourself by attending this free session:
Monday, 07-31-23 from 11am to 1pm Pacific (2 to 4pm Eastern)
SIGN UP HERE
The developer of Marketing Magic is going to do some demos, etc.
This will be a space where people can ask questions, see demos, and decide if they want to get Marketing Magic before midnight PST.
We'll build out a few things in real time, and do demos based on the different businesses who join live so you can see how it works with no preparation time, too.
I highly encourage you to attend!!
If you can't make that or would rather watch an on-demand demo, you can sign up for that HERE. The pre-recorded video will automagically appear in your inbox.
Don't forget - watch it right away! So you can sign up before the price goes up ... drastically.
Getting Set Up with Marketing Magic
When you first sign up and log in to Marketing Magic, there's an easy step-by-step process to onboard yourself. It includes things like setting up your brand voice and setting your API Key from OpenAI, both of which the tool walks you through.
Then you paste 2-3 paragraphs of your writing into "The Tone Zone" where it's analyzed to see what your style is. For instance, I pasted in 5 paragraphs from one of my blog posts. My result was:
Style: Informal, enthusiastic
Tone: Excited, positive
Voice: Personal, passionate
Wow. Spot on 🎯
How to Start Using Marketing Magic
1. Create Your First Product
- Physical Product
- Service
- Course/Program
- Digital Product
You fill in all the details about your product in a beautiful and easy format
2. Try Your First Tool
- For instance, you could start with a Social Media Post
After that, you're on your way to start utilizing the genius that is Marketing Magic to create ALL KINDSA marketing campaigns and content for your products and services.
List of Marketing Magic Functions
Yep, it's hard to believe but all of the things below (and then some, like Transcript Magic) are included in this wicked cool software!
It's a huge list. You're going to be scrolling for a while 😉 Menekse says there are over 58 tools included (and I don't think that even includes Transcript Magic, which she just added).
⚡️ Brand Magic
Tone Analysis
Analyse the way you and your brand communicate to generate descriptive words to use in your Brand Profiles & as you use AI.
Word Bank
Add consistency to your copy & create a “one stop” reference for coming up with names that resonate with your audience.
Mission, Vision, Values
Not sure how to define your purpose & brand values? This tool will help you put your vision into words.
Brand Bios
Create a variety of brand bios for using across your social channels, your press kit, and your website.
Brand Emails
Emails that share your brand's story and journey, which can be used as one-off emails or as part of your welcome sequence.
Brand Socials
9 social captions that can be used on your Instagram grid or other social posts to share your brand's story & offer.
Website About Page
Tell your business's story & share your professional journey to share your values and build trust with visitors.
Website Home Page
The highlight reel of your brand, the digital doorway to your virtual store - signpost visitors to what they need.
⚡️ Customer Magic
Customer Journey
Understand how people find and buy your products and then streamline your marketing messages to meet customers where they are.
Customer Overview
Create a short summary of a typical customer in your business to keep you focused on who your product helps.
Customer Research
Find out who your customers really are and what they need, and position your product to help them.
Jobs to be Done
Understand what your customers are trying to do and why they're trying to do it with "jobs to be done" statements.
Problem Generator
No idea what problems your customers might be facing when it comes to your product? Let's explore them!
Buyer Persona
Get a product-specific buyer persona for your offer so you can clearly understand the unique challenges of your potential customers.
⚡️ Ecommerce Magic
Website Description
Use this tool to create a product description suitable for using on your website (e.g. Shopify, Squarespace, Wordpress).
Etsy Description
Easy peasy Etsy descriptions at your fingertips, complete with title, tags, and a unique description.
Amazon Description
Craft a product description to list your product on Amazon, including features & benefits - plus long-tail keyword ideas.
Abandoned Cart Sequence
Encourage your customers to complete their purchase with this 3-part abandoned cart email sequence, which you can trigger to send when people leave items in their shopping carts.
SEO Title & Description for Product Pages
Create an SEO title and description for your product, and start getting more organic traffic and search engine visibility!
Product Freestyle
Want to create something specific to one of your products? Go freestyle, and get whatever you need to promote and sell your product!
⚡️ Funnel Magic
Buyer Persona
Create a buyer persona for your product, including a customer summary, and a breakdown of their goals, motivations, problems, and worries.
Sales Page
Generate a sales page walking the reader through the problems, solution, offer, features, and benefits, including call to action buttons and FAQs.
Checkout Page
Create a headline, product summary, and call to action for the checkout page of your product.
Bump Copy
Create an eye-catching headline and description for a bump offer for your checkout page to increase the average order value of your funnel.
Upsell Page
Create an upsell page for your sales funnel and give your customer the opportunity to add something else to their order.
Post-Purchase Email
Draft a post-purchase email to send your customers the details of their purchase, and let them know what their next steps should be to access it.
Social Media Posts
Create social media posts for Facebook, Instagram, Twitter, LinkedIn, and Pinterest to share your product with existing & new audiences.
Facebook Adverts
Create top of funnel, middle of funnel, and bottom of funnel adverts for your product so you can start getting more traffic via paid social ads.
SEO Title + Description
Create an SEO title and description for your sales page and start getting more organic traffic and search engine visibility!
Blog Posts
Get blog titles and outlines for each stage of the customer journey for your product and start getting more evergreen traffic to your sales page.
Affiliate Assets
Create easy-to-swipe marketing materials for your affiliates so they can share your product with their audiences with ease.
Product Freestyle
Want to create something specific to one of your products? Go freestyle, and get whatever you need to promote and sell your product!
⚡️ Affiliate Magic
Affiliate Emails
These email swipes make a great starting point to help affiliates promote your course, programme, or digital product to their lists.
Affiliate Messaging
Provide your affiliates with a variety of different angles and ideas as they promote your product to different segments of their audience.
Affiliate Product Details
At-a-glance details your affiliates can copy and paste into their campaigns as they share your product with their audiences.
Affiliate Promo Ideas
Want to give your affiliates some inspiration for how they can promote your epic product? Use this tool to help you create some promo ideas.
Affiliate Social Posts
Create a variety of social media swipes to help your affiliates promote your products.
⚡️ Content Magic
Content Pillars
Define the big ideas you talk about a lot in your marketing, so people know what your business is about.
Content Ideas
A list of subtopics, FAQs, and long-tail keyword ideas for each of your content pillars.
Content Outline
An outline of content titles (blog, video, or podcast) and social post concepts for each of your content pillars.
Blog Post Titles + Outlines
Get blog titles and outlines for each stage of the customer journey for your product and start getting more evergreen traffic to your sales page.
Blog Post Generator
Simply add your title and an outline, and hit "Create" to create a fully drafted blog post.
Blog Post Promo
Start getting traffic over to your brand new blog post and create a variety of promotional content to start increasing clicks to your website.
SEO Title + Description
Create an SEO title and description for your web page - simply describe what's on the web page and add the keyword phrase you’re focusing on.
⚡️ Email Magic
Email Freestyle
Got an idea for an email, but not sure where to start with drafting it? Use the Email Freestyle tool to create a first draft!
Subject Line Generator
Stuck for what to use for your email subject lines? Use this generator to help you with ideas!
Welcome Sequence
Create a welcome sequence using a mix of the emails on this page - or all of them, if you want to really welcome your subscribers in style!
Abandoned Cart Sequence
Encourage your customers to complete their purchase with this 3-part abandoned cart email sequence, which you can trigger to send when people leave items in their shopping carts.
Post-Purchase Email
Encourage your customers to complete their purchase with this 3-part abandoned cart email sequence, which you can trigger to send when people leave items in their shopping carts.
Brand Emails
Emails that share your brand's story and journey, which can be used as one-off emails or as part of your welcome sequence.
⚡️ Social Magic
30 Day Social Media Plan
Get 30 days of content ideas to help you reach more of your ideal audience on social media.
Social Freestyle
Social Say goodbye to being stuck when it comes to social media copywriting, and use the freestyle tool to draft captions from your ideas.
Brand Social Posts
9 social captions that can be used on your Instagram grid or other social posts to share your brand's story & offer.
Promotional Social Posts
Create social media posts for Facebook, Instagram, Twitter, LinkedIn, and Pinterest to share your product with existing & new audiences.
⚡️ Freestyle Tools
Freestyle
Want to get AI to simplify a task for you, but ChatGPT isn't cutting the mustard? Type your request into the Freestyle tool and cut out the back-and-forth!
Email Freestyle
Got an idea for an email, but not sure where to start with drafting it? Use the Email Freestyle tool to create a first draft!
Product Freestyle
Want to create something specific to one of your products? Look no further. This tool will help you create anything you need to promote and sell your product - be it an email, a social post, an affiliate asset, or even an idea for how to improve it!
Social Freestyle
Social Say goodbye to being stuck when it comes to social media copywriting, and use the freestyle tool to draft captions from your ideas.
Note: This is a list of all the tools available in Marketing Magic at the moment, organized by the section or top-level page. There are a few tools mentioned more than once (e.g. Product Freestyle) but organized into the sections where they show up on the app.
Pricing for the Marketing Magic Dashboard
Since I started following the development of Marketing Magic back in beta, it's gone up (as it should) and is about to make the biggest price jump yet.
This is why I'm encouraging people to buy it by July 31, 2023!!
Here's the pricing history since the time it came on my radar:
$197 lifetime - initial beta pricing (that even I missed; it expired on 03-31-23)
$297 lifetime - current price through 07-31-23
$297 per year + another $97/year if you want Transcript Magic, which you will
$394 per year total
As you can see, $297 is already almost $100 cheaper than paying for even ONE year at the new pricing starting 08-01-23. Imagine you use this tool for 3, 5, 8 years to come. You'll end up saving in the thousands of dollars.
So to me, it was a no-brainer. I snagged Marketing Magic earlier this month for $297 lifetime and I feel like I'm stealing something, lol.
Yes, there are tools like Chat GPT that do some of this
... but ChatGPT is nowhere near the complete and easy-to-use tool that Marketing Magic is
... and ChatGPT uses your input and output; Marketing Magic doesn't
Yes, there are other AI tools that are free, like Kajabi's AI Creator Hub
... but again, it's just not as thorough and personalized of a service as Marketing Magic is
The bottom line on the pricing is I just don't want to see you miss it now.
Then a month or two down the road when everyone is talking about how amazing Marketing Magic is and you're finally tuned in ... but you have to pay $297 or $394 per year to use it - when you could've used it forever for only $297 like me.
Tools and Services You Can Cancel If You Have Marketing Magic
We all have different things in our arsenals but I imagine you have some things you pay for currently that you could drop. You won't need them any more once you have Marketing Magic.
Here's my list of what I won't renew and didn't buy:
- AI blog post draft and outline writer
- Annual subscription for pre-written email templates
- SEO keyword tool
- Tool that turns audio/podcast transcript into show notes, blog post, etc
Nice cost-savings there; made the cost of Marketing Magic a complete wash! What will you let go of once you have Marketing Magic?
I hope this early review of Marketing Magic was helpful and that you're able to check it out before the price increases after 07-31-23! Please let me know if you have any questions: [email protected]
xo,
PS: Once I have more time to use Marketing Magic in my business, I'll come back with a more in-depth review. What in particular would you like me to cover?